March is a great month. Every one who doesn't live in Florida gets to finally warm up, and most importanly people exposed to TONS of marketing. It has been three months since the intense Christmas marketing, and the first time companies think of the summer months.
March brings us the NCAA basketball tournament, which in itself brings in millions for ads and marketing. New seasons of shows are kicking off in the world of television. Students are on spring break. Spring break is a perfect time to launch a new product. If a company went south and gave out a certain amount of a new product and let college-goers use them all spring break, come summer your product is probably in several photos on Facebook and is will remembered, so remember that.
Monday, March 5, 2007
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